Jackson Hole, WY (Tuesday, July 9, 2002) - Jackson Hole Mountain Resort today announced that Ben Rifkin has joined its Marketing Department in the capacity of Communications Coordinator.

Ben comes to Jackson Hole Mountain Resort from Mountain Sports Media in Boulder, Col. where he acted as Editor for SkiNet.com and MySkiTrip.com from October 2000 until March 2002. During the 2002 Olympic Winter Games, Ben gained event hosting and promotions experience as a host for Mountain Sports Media's Platinum Olympic Experience. Previous to Mountain Sports Media, Ben attended Dartmouth College where he was a member of the Alpine Ski Team.

"We're looking forward to having Ben on our team. His journalism and competition background will be a welcome addition to Jackson Hole," said Communications Director Anna Olson.